Disney Music Group (DMG) has partnered with AI music startup AudioShake in a strategic collaboration aimed at unlocking new listening and fan engagement experiences for its catalog. AudioShake's innovative technology will provide DMG with advanced tools for music enhancement and promoting opportunities.
Technology Behind AudioShake
AudioShake utilizes AI to break down music tracks into stems capable of various uses, such as remixes, sampling, and more. This technology is particularly useful for separating vocals or dialogue from instruments in older recordings where individual tracks are not available.
The startup raised an impressive $2.7 million in a seed round last year, bringing its total funding to date over $5 million. This funding has enabled AudioShake to develop cutting-edge tools that are now attracting the attention of major players in the music industry.
Benefits of the Collaboration for Disney Music Group
Stem Separation Used for Music Production
DMG's vast collection includes recordings from the earliest Mickey Mouse appearances to modern-day classics in various music genres.
However, many earlier recordings lack the constituent parts, known as stems, limiting their use in synchronization licensing, audio refinement, and developing forms like immersive audio and lyric videos.
DMG will Increase its utilization of the startup's instrument stem separation technology through this collaboration with AudioShake. This will enable DMG to unlock new uses and applications for recordings that don't have stems, benefiting artists, songwriters, and fans alike.
Stem separation involves the extraction of individual instrument tracks from a mixed audio recording. This process allows for greater control and manipulation of specific elements within a song. By separating stems, producers and artists can remix, remaster, and enhance the original recordings, breathing new life into classic songs.
Stem separation technology allows them to isolate specific instrument tracks, adjust the levels or effects, and add new elements to create unique versions of songs. Stem separation also enables the enhancement of audio quality and provides opportunities for artists to collaborate and experiment with different musical styles.
AudioShake's Lyric Transcription Tool
AudioShake's lyric transcription tool provides a quick and accurate transcription of a track's lyrics. This technology dramatically reduces the time spent on writing down and editing lyrics before they are distributed to streaming platforms.
On top of that, utilizing AudioShake's lyric transcription tool can “strengthen the metadata of its catalog and take advantage of more powerful sync searches, as well as expand formats such as lyric videos”.