Lawrie is a UK-based content writer that specializes in creating engaging, informative, and inspiring work for some of the world’s biggest brands and exciting start-ups. He’s built a reputation for shaping coherent and achievable content strategies that are customer-focused and insight-driven. He brings a journalistic approach to storytelling that's evidence-informed, delivering sustainable results in search. His work covers all aspects of digital technology and marketing, including email, PPC, and SEO. Here are some of his best work:
1. Why customer-centric organizations are successful – an eBook for Google
2. Helping Monster reach a global audience through clear, customer-driven content
3. Transforming advanced scientific concepts into accessible content for CGTC